Privacy Policy

Our Privacy Policy clarifies the types of information we collect when you use our Site or Services, precisely how we use that information, and the circumstances in which we share your information.


In our pursuit of full disclosure we thought it would be helpful to explain briefly the key ways in which we use your information and how we strive to protect privacy at our company. For every user, it will be imperative to read the comprehensive terms of our Privacy Policy.

We typically collect two types of distinguishing information about you:

  • information that you provide that personally identifies you (e.g., full name or phone number);
  • information that does not personally identify you (e.g., your IP address or type of browser);

This information is transmitted to, detained, and processed by us in the United States of America;

We typically use this information to provide you with the use of our website and related services, and to produce reports and data about online shopping experiences;

We may, on occasion divulge this information to authorized third parties including our merchants, advertising and promotional partners and third party service providers for these purposes;

By enabling the use of "cookies," we work with and permit advertising networks to gather and record anonymous information about you to send you their ads and use the same information to send you our ads (see section III below);

At any time you may opt-out of certain activities as set forth below (see section VI);

We encrypt any information you provide using Secure Sockets Layer (SSL) software and take measurable security steps and procedures to safeguard information;

If you register with us, you have the ability to revise in any way the information you previously provided to us in the account section;

If you have any questions or concerns about privacy at please contact us by clicking here;

Our website and our services are not designed or intended for the use of any minor child under the age of 13.

This Privacy Policy may be revised or changed from time to time so please refer to this policy on a regular basis. Any material changes will be notified to you by email as appropriate.


We accrue two types of information related to you:

  • Personally Identifiable Information ("PII");
  • Non-Personally Identifiable Information ("Non-PII").

Personally Identifiable Information: PII includes any information that identifies you as an individual user. We collect your PII when you select to register with us or when you make the choice to partake in an interactive feature of our Sites such as a review, survey or promotion. You may:

  1. provide your name, mail/shipping address, email address, credit card number and phone number when registering with our Sites or in connection with a contest entry;
  2. provide certain demographic information about you (e.g., age, gender, shopping interests and preferences, etc.) when participating in a survey or poll;
  3. post a general comment and/or recommendation on our Sites.

Non-Personally Identifiable Information: We collect specific non-PII from you when you visit and use our Site including IP addresses and information relating to your browser, operating system, ISP, the third party website from which your visit originated and how you utilize our Site such as the web pages you peruse, and the duration of your visits.


In our goal to constantly improve our site and the services we offer, PII and Non-PII is used to help carry out your requests, respond to your inquiries, serve you efficiently and competently, understand your needs, as well as in other ways naturally associated with the circumstances in which you provided the information.

We may disclose PII and Non-PII to:

  • our third party service providers who execute functions on our behalf in connection with the operation of the Sites or Services e.g., providers who host and manage data, process credit card orders, deliver our merchandise, etc;
  • our parent company, subsidiaries or other affiliated companies ("affiliated companies") for operational, marketing and promotional purposes;
  • co-promotional partnering companies and others with whom we have marketing or other relationships ;
  • our other users where you consent and select to publicly post reviews, comments or other information relating to products or services, communicate with other users via public forums (e.g., forums, message boards, bulletin boards, etc.).

Additionally, we use non-PII to help analyze site traffic, gain a better understanding of customer needs and trends, and carry out targeted promotional activities (see "Preference Based Advertising" below).


At we work hard to protect the security of your information during transmission by employing Secure Sockets Layer (SSL) software, which encrypts all of the information you input. Furthermore, we also use a secure server hosting location in the US, firewall protection, controlled access and state of the art encryption technology to protect your personal information. Please be advised, however, that even though our priority is to protect your PII, we cannot guarantee or warrant the security of any information you disclose or input to our company online and are not responsible for the theft, destruction, or inadvertent disclosure of your PII. If for some reason your personal identifiable information ever becomes compromised, we will notify you by e-mail to the last and current known e-mail address you have provided us as soon as feasible under the circumstances (delays in notification might be an unforeseen possibility as we take necessary measures to determine the scope of the breach and restore reasonable integrity to the system, as well as for the legitimate needs of law enforcement if notification would impede a criminal investigation.)


If you register as a member, you will customarily have access to an account section which consists of the registration information you previously provided, allowing you to update or correct that information at any time. If there is any inaccurate information that you are having issues with correcting, just let us know. Also, if you wish, you can delete your membership account entirely although we may hold on to certain information in limited circumstances – e.g., to resolve disputes, troubleshoot problems and enforce our Terms of Use. Furthermore, some information is never completely removed from our databases due to technical (e.g., information that is stored in our "back-up" systems) and certain legal constraints.

You have many choices regarding how we use information about you, including: sign out our email distributions, contact us by clicking here; choose not to get any marketing information from us. You have an opportunity to change your information from your personal account.

If you have any questions or concerns about privacy at, please contact us by clicking here.


As neither our Site nor our Services are intended for use by children under 13 and children 13 and under may not submit any PII to us. We also strongly advise that if you are under 18 years of age, you should only use and be allowed to submit information under the guidance and with the consent of a parent or guardian.


This Privacy Policy may change from time to time to reflect our continual improvements, as well as our changing business practices. We will diligently provide you of notice in the event of any such changes by posting the new policy on our Sites or by email if the changes are material.


This Privacy Policy and our Terms of Use, both as posted on our Websites and through our Services, contain all of the material terms of regarding your use of our Websites and Services. No summary, modification, restatement or other version thereof, or other privacy statement or policy, in any form, is valid unless we post it to our Websites and Services.